It was headed by Andrea Tomat, who took on the role of President and CEO of the new company. In June 1999, the company was taken over a group of local business people who were already very active in the sports area. Ten years later, the brand was being distributed in more than 60 countries around the world. During this same period, Lotto expanded into the export market, and its international business grew rapidly. This involvement together with the athletes' public images helped make the company a leader in tennis and football. Professional footballers provided input in both the design and fine-tuning of the products. The first sponsorship agreements in football were signed with players ( Dino Zoff and Ruud Gullit) and teams, such as Milan (1993–98), the Dutch national team, Napoli (1994–97), Juventus (2000–03), Chievo and Spanish club Real Zaragoza. Tennis players John Newcombe, Andrés Gómez and José Luis Clerc wore the brand's tennis products. Lotto began to create its first football boot models and signed major collaboration agreements with internationally renowned players and teams. In the 1980s, Lotto moved on to broaden its business base by competing among the then-small group of manufacturers of football boots and clothing. During its first decade, corporate strategy concentrated on making tennis footwear and clothing, and early on sponsored big names from the professional tennis circuit ( Martina Navratilova, Boris Becker, Thomas Muster, Andrea Gaudenzi). In the first ten years, Lotto focused on the Italian market. Sports clothing was the company's next venture. ![]() Tennis shoes signaled the beginning of production, followed by models for basketball, volleyball, athletics and football. In June 1973, Lotto made its debut as a sports footwear manufacturer. Treviso) in Montebelluna, northern Italy, the world centre of footwear manufacturing. Lotto was established in 1939 by the Caberlotto family (who were the owners of the football team F.C. Its clothing line includes T-shirts, jackets, shorts, and leggings and goalkeeper gloves. ![]() The company manufactures and commercialises sporting and casual clothing and footwear (including sneakers, and football boots). Lotto Sport Italia is an Italian sports equipment manufacturer based in Trevignano, near Treviso. Sportswear, casual wear, sneakers, football boots
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